Is there anybody in this world that doesn’t know about Coca Cola?

Probably, even the settlers at the wild areas of the Safari and the rest of the African nation got the taste of this famous carbonated drink that now counts 120 years and is still counting. Even the Eskimos, "polar bears", and "penguins" are drinking ice-cold Coca Cola despite of the extreme cold conditions on the North Pole (that is according to their television and billboard advertisements).

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Before the popularity of Microsoft’s Internet Explorer and Mozilla Corporation’s Firefox web browser, Netscape first dominated the web browsing arena. It was formerly known as the Netscape Communications Corporation that was established in 1994. It offered an extensive line of client and integrated computer applications software for commerce and communications over the Internet and private IP or Internet protocol networks.

Netscape’s most popular product during that time, which is the Netscape Navigator, became the leading web browser that allowed individual computer system units to trade information and conduct commerce over the Internet. It offered enterprise with basic capabilities for the creation and operation of web servers, sites, and other places on the Internet which browsers could visit.

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The year 1998 is just a common year on the Gregorian calendar aside from being the year of the Gemini or the Twins. However, there are various significant events happened during this year.

In this year of January 6 when the Lunar Prospector (a mission selected by the National Aeronautics and Space Administration for full construction and development as part of the Discovery Program and designed for low polar orbit investigation on the moon) spacecraft was launched into the Moon’s orbit, and later on found out that there are evidences of frozen water in the Moon’s poles. It was also this year of January 8 when Ramzi Yousef, the prime suspect in World Trade Center bombing was sentenced to life imprisonment. It was also the same year of February when the U.S. Senate passed Resolution 71 which urged then U.S. President Bill Clinton to take all necessary actions in response to the threat posed by Iraq’s refusal to end its WMDP (weapons of mass destruction program).

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IPO.

Single acronym, yet with different meanings and applications.

It may stand for intellectual property ownership. It may also stand for the Instituto Portugues de Oncologia or the Portuguese Oncology Institute which is situated at the University of Porto in Portugal. It may probably refer to the Israel Philharmonic Orchestra which is one of the leading symphonic orchestra in Israel and one of the best-performing orchestra around the world.

However, when you are talking about the IPO in the world of finance, it only spells three distinctive words.

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In business, finance, and trade, process is an essential ingredient to complete the recipe of a successful commercial result. It typically involves inputs (pre-requisite data that must be entered before any method can be put into place), different methods, and outputs (the expected results once methods have been applied to the inputs).

In addition, it is a collection on interrelated structural activities that generates something of value for a corporate organization, its stakeholders, and/or its clientele. In other words, the process that a corporate organization will adopt will help them realized the services that they are offering to the public.

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IPO, IPO, IPO.

It is a three letter acronym that has insignificant meaning to English critics (since it does not suggest any idea at all at first glance), yet a golden opportunity for investors in raising the working capital of their business. What is IPO, its attributes, and its implication to the business community (Investors have the interest to the subject; never mind the English critics)?

IPO is commonly known within the walls of the business community as "initial public offering". At first glance, you will not have any idea of what it means, and what it is for. The English critics are right: IPO or even initial public offering does not suggest anything of importance to the English grammar. However, we are not talking about grammar here. We are talking about BUSINESS and CAPITAL.

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Successful investors are knowledgeable about the “ins and outs” of the market. Aside from understanding the basics that surrounds the world of business venture, successful investors are knowledgeable about the moral conduct and implications of their conduct towards their business venture. In other words, in order to succeed on a particular investment, an investor must swear before his colleagues that he will conduct his business in a morally-upright way and within fair competition.

Let us take a look on the first characteristic of a successful investor. As mentioned earlier, he must be knowledgeable about the basics of business venture. He knows what are the things he needs to do before getting into business (business plan, appropriate strategies, advertising and public relation plans, and others) and how he will act appropriately on certain circumstances (such as shortage in production, increased business risk due to debt, and bankruptcy).

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Google, the world’s Internet search engine giant, went public in April 30, 2004 in effort to raise $2.7 billion worth of additional investments.

The Madison River Communications Corporations also went public in December 23, 2004.

Telemar Participacoes SA pulled out their initial public offering last August 16, 2006, due to changes in market conditions. It is the biggest cancellation of IPO this year, with over $1 billion worth of IPO withdrawn. In addition, a total of $3 billion worth of IPO have been withdrawn so far in August, making it the worst month for cancellations for 2006.

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Going public or not?

That is one question that pops out of the minds of different corporate directors and executives of growing companies. The consistent growth of their operation translates to revenues. In order to maintain the flow of revenues, different corporate directors and executives must sustain the growth of the company by infusing additional investment.

Securing a corporate loan is a good idea, but undergoing an initial public offering is probably the best idea that corporate directors and executives can arrive into. Why get the company into debt when the company’s assets such as common shares could be used to raise additional capital that will sustain the company’s continuous growth?

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